💡 Start My Idea: NYT Connections

Welcome to another edition of Start My Idea. This time, we're exploring the growing trend of the NYT Connections game.

Let's connect the dots with these ideas...

TODAY’S TREND
📈 NYT Connections

The NYT Connections game has captured the attention of puzzle enthusiasts and casual gamers alike. It is the second-most-played game that is published by Times, behind Wordle. This daily word association game challenges players to group words or phrases into categories, testing their knowledge and pattern recognition skills. With its growing popularity, there are ample opportunities to create businesses that capitalize on this trend.

TODAY’S IDEAS
💡5 ideas based on today’s trend

💡 Custom Puzzle App Develop an app that offers custom word association puzzles similar to NYT Connections, allowing users to create, share, and solve puzzles within a community.

Where to Start: Hire a developer to build the app. Integrate social features for sharing and rating puzzles. Market through app stores, social media, and puzzle enthusiast communities.

💡 Interactive Puzzle Books Publish a series of interactive puzzle books that feature NYT Connections-style word association puzzles, offering different difficulty levels and themes.

Where to Start: Work with a puzzle designer to create engaging content. Self-publish through platforms like Amazon Kindle Direct Publishing. Promote through bookstores and puzzle communities.

💡 Corporate Team-Building Packages Develop team-building workshops for corporate clients based on custom NYT Connections-style puzzles to enhance teamwork, communication, and problem-solving skills.

Where to Start: Design workshop materials and puzzles tailored for corporate settings and a specific company’s brand. Reach out to the company’s HR departments and offer demo sessions. Market through LinkedIn and professional networks.

💡 Word Association Card Game Create a physical card game inspired by the NYT Connections game, where players draw cards and group them into categories to win points.

Where to Start: Design the card game and rules. Manufacture the cards through a game printing company. Sell through online stores, board game shops, and promote via social media and gaming conventions.

💡 Custom Puzzle Service for Events Offer a service that creates custom NYT Connections-style puzzles for special events such as weddings, corporate events, and birthday parties, personalized to the theme and guests.

Where to Start: Develop a process for creating and personalizing puzzles. Market through event planners, corporate event organizers, and direct-to-consumer channels. Promote via social media and event planning websites.

Each of these ideas leverages the increasing popularity of the NYT Connections game, offering unique ways to engage with puzzle enthusiasts and casual gamers alike.

If any of these ideas sparked your interest, or if you have any feedback, we’d love to hear what you think. Follow us on twitter/x and join the conversation in our reddit community at r/startmyidea.