💡 Start My Idea: Weekly Report 9/5/2024

Hey there,

Welcome to this week’s Start My Idea report, where we spotlight early-stage trends and emerging products that are grabbing attention in the market. Let's dive in!

TRENDS TO WATCH
📈 Weekly Trends to Watch

Trends on the Rise

• AI Perfume: Algorithmic Scents for Everyone
  AI is entering the fragrance industry, creating personalized perfumes based on individual preferences. Startups like EveryHuman offer algorithmic perfumery, using AI to create unique scent combinations. As AI continues to enhance sensory experiences, this trend is expected to evolve further, especially with companies like Google exploring the digitization of smell.

• Beard Growth Serum: A Boost for Facial Hair
  The beard grooming market continues to expand with products like beard growth serums. These oil-based formulas stimulate hair follicles and improve beard thickness. Beard kits, including rollers and beard gummies, are trending, making it easier for men to achieve fuller, healthier beards.

• Pumpkin Seed Protein: Plant-Based Power
  With the rising interest in vegan and plant-based diets, pumpkin seed protein is making waves. Brands like Sprout Living are leading the charge with pumpkin seed protein powder, generating traction on TikTok and in the DTC supplement market. The demand for legume-based proteins is skyrocketing, positioning pumpkin seed protein as a strong alternative to traditional whey.

• Perimenopause Test: Empowering Women with At-Home Diagnostics
  Perimenopause has often been overlooked, but awareness is growing. At-home perimenopause tests are now available, enabling women to monitor their hormonal changes. This trend is part of the larger at-home lab testing movement, which has surged post-pandemic and is projected to reach $2B by 2025.

WEEKLY IDEAS
💡 Your Weekly Business Ideas

Based on this week's hottest trends, here are some quick-start ideas you could consider:

• PromptCraft: AI Tuning for Content Creators
  Jump into the AI space with PromptCraft, a service that offers personalized prompt tuning for AI content generation. Focus on helping content creators, marketers, and bloggers optimize their AI-generated outputs by refining and tuning prompts to match their unique styles. Package it with a monthly subscription model for ongoing support and training.

• ScentShift: AI-Powered Personalized Fragrances
  Capitalize on the AI perfume trend with ScentShift, a subscription service that delivers personalized perfumes based on individual preferences. Users fill out a short quiz, and AI algorithms generate a unique scent tailored just for them. With monthly fragrance updates, ScentShift keeps users engaged and smelling great.

• GlowUp: Glycolic Acid Skincare Kits
  Capitalize on the rising interest in glycolic acid with GlowUp, a subscription service offering customized glycolic acid serums, toners, and exfoliating pads. Tailor the offerings to different skin types and concerns, positioning it as an essential step in modern skincare routines. Partner with dermatologists and skincare influencers to build credibility and trust.

• SeedBoost: DIY Protein Powders for Health Enthusiasts
  Launch SeedBoost, a brand offering customizable plant-based protein powders. Customers choose their base (pumpkin, hemp, or sesame protein) and add functional ingredients like adaptogens, greens, or probiotics. Target health-conscious consumers looking for personalized nutrition options.

• BeardVibe: The Ultimate Beard Growth Kit
  Create BeardVibe, an all-in-one beard growth kit that includes a serum, microneedle roller, beard gummies, and a beard pen for filling in patchy spots. Market it as the ultimate solution for achieving a thicker, fuller beard in just a few weeks.

• Menotest: At-Home Perimenopause Diagnostics
  Develop Menotest, an at-home kit that allows women to track their hormonal levels as they navigate perimenopause. Combine testing with an app that provides tailored lifestyle advice, resources, and community support. Position it as an empowering tool for women in their 40s and beyond.

For next week, we’ll continue to explore fresh ideas and provide insights to help you start your own business journey. Stay tuned!

If any of these ideas sparked your interest, or if you have any feedback, we’d love to hear what you think. Follow us on twitter/x and join our reddit community at r/startmyidea.

“I'm not saying I'm going to change the world, but I guarantee you that I will spark the brain that will change the world.” - Tupac Shakur